Users will soon have a fresh option that permits them to cut down on the volume of artificial intelligence-produced content appearing in their streams. This step comes as the service announced that it now features over 1 thousand million AI videos.
Trial and Implementation
The new functionality is undergoing trials over the following weeks before a global release. This development comes amid a increase in content created by AI, fueled by recent AI video creators.
AI Proliferation Online
Studies have shown that approximately a tenth of the fastest-growing video streams on a popular video site only show AI-generated videos. A large amount of this output is classified as “AI slop”, a label for poor-quality, factory-style content that is often nonsensical or bizarre.
Our research shows that a lot of users appreciate content created using AI tools, from digital art to educational videos, and we want to provide users the ability to increase or decrease of that, according to their own choices,” commented a platform representative.
AI on the Platform
TikTok disclosed that there are currently 1.3bn videos on its app labeled as made with AI. In total, over 100 mn media items are uploaded to the service each day, making clips made by AI a relatively small part of its complete catalog.
Customizing Your Feed
Viewers will be able to reduce or increase the level of artificial media they watch by accessing the topic control feature in the app and picking AI-made media. Further subjects that can already be adjusted under the tool cover politics, clothing, aesthetics, and choreography.
Content Labeling and Policies
TikTok’s guidelines mandate creators to identify “realistic” AI-made content, and it prohibits harmful deepfakes of well-known individuals or emergencies. Any authentic-looking AI video that is unmarked can be taken down under its community policies.
Additionally, the service will now attach an artificially created label to content created with its built-in AI features, or detected by an cross-platform project for spotting content made by AI. This action is designed to deter users from seeking to bypass the disclosure requirement.
AI Literacy Programs
The company is also launching a $2m AI literacy fund for specialists and institutions to create educational content about using AI responsibly. This program will assist educational bodies dedicated to teaching coding and technology.
Platform Protection
The video-sharing app has defended its content review process, following debate over intentions to cut jobs for a large number of review team members in the United Kingdom. The company is planning to cut a significant number of roles in its user protection department in London, with trade unions and internet security professionals voicing alarm that humans are being replaced by machine-led review.
A senior executive clarified that staff-based oversight would remain essential, but artificial intelligence can protect employees by eliminating the most graphic content prior to it gets reviewed by humans. The company reported a notable drop in shocking and graphic content reviewed by human moderators over the last 12 months due to intervention by its AI tools.
We believe it is crucial to combine people and machines to keep the platform safe,” the official commented. “We’ll have people as integral to the approach, but we also think it’s very important to minimize viewing of dangerous material as quickly as possible, which is where a lot of the machine support is really helping us operate efficiently.”
